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For small businesses, especially those just starting out, visibility is key. Google Ads allows businesses to appear at the top of search results, ensuring they are seen by people actively looking for their products or services. Yelp, a popular platform for local business reviews, helps businesses appear in local searches where customers are already looking for specific services. This enhanced visibility can lead to a significant increase in website traffic and foot traffic. Both Google Ads and Yelp offer advanced targeting options that enable small businesses to reach their ideal customers. Google Ads allows for targeting based on keywords, location, demographics, and even the time of day. Yelp Ads can target users based on their location and search behavior, ensuring that the ads are shown to people who are likely to be interested in the business’s offerings. This level of targeting helps in maximizing the return on investment (ROI) by reaching the most relevant audience. Running ads on these platforms can be a cost-effective way for small businesses to market themselves. With Google Ads, businesses only pay when someone clicks on their ad (Pay-Per-Click model), making it budget-friendly and efficient. Yelp offers similar flexibility, allowing businesses to control their advertising spend based on their budget. This ensures that even small businesses with limited marketing budgets can compete with larger companies.  At Apptastic Pro, we know just how crucial it is for small businesses to run ads on platforms like Yelp and Google. These platforms can significantly boost visibility and drive traffic to your website or mobile app. Running targeted ads allows you to reach your specific audience and maximize your marketing efforts. With our expertise in website design and ads work, we can help you create compelling ad campaigns that convert. Let us help your business stand out in the crowded online marketplace and drive growth through strategic marketing efforts. Let's get your business noticed today!